Profile
This is me
I'm a bi-coastal content designer with 10+ years of experience working in tech. Although I've been practicing UX design since 2015, I officially earned my masters in UX Design at Maryland Institute College of Art in 2022. I enjoy working on data-driven projects, leading with content-first design and customer empathy.
Expertise
UI/UX, Web Design, Wireframing, Prototyping, Design Thinking, Messaging Strategy, Personalization, Taxonomy, Product Integrity
The tools I use to work my magic
Experience
2021 - Now
Fidelity
Principal Content Strategist focused on customer profile and personalization.
2013 - 2015
DigitasLBi
Content Strategist managing Bank of America's Better Money Habits and About site.
2018 - 2021
Meta
Content Designer owning the E2E experience for Facebook Campus, Events and Experiments.
2012
Puma USA
Content development and publishing intern managing the Puma.com website.
2015 - 2018
Fidelity
Lead UX Designer focused on money movement, RMDs and account opening.
2011
Harvard University
Communications and content publishing intern for employee benefits website.